AD PLACEMENTS SUPPORTED
- In-feed (except first ad), Storypage
AD SPECIFICATIONS
Direct Campaigns:
- Standard banner:
- Image size: 990x505, 600x600, 1080x1920 (3 to 7 Banners)
- Image formats: PNG / JPEG
- File weight: Maximum 30MB (Optimum file weight is <5MB)
- Body Content: Text, <35 characters (for English) / <30 characters (for regional languages)
- CTA: Text, <10 characters
Programmatic Campaigns:
Guidelines:
- Banner Sequence is possible
- Impression tracker can be placed on First banner ONLY; Click trackers are possible in all the banners
- 3rd party TAG is NOT SUPPORTED
- GIF banner is NOT SUPPORTED
- Not Supported in iOS
Terms & Conditions
Ad Formats (Reach & Frequency)
- Banner creation (Image/GIF/HTML) and translation costs are not included above (production lead time per asset is 5 days)
- Commitments cannot be given on CTR, VTR, C2V, SOV or any other delivery or performance metrics
- Every level of targeting will attract 20% premium over base rate
THIRD-PARTY TRACKING
- Billing will be on Dailyhunt reports only, in case of using 3rd party trackers
- Current accepted 3rd party trackers are MOAT, DCM, Sizmek, Nielsen DAR, AdForm, Singular, Appsflyer, branch.io, Lifesight & Near. Any new third party trackers could require an additional lead time, which would be communicated on a case by case basis.
Timelines, Deadlines and Go-live requirements
- All the creative assets should be as per Dailyhunt ad-specifications.
- Lead time of 2 working days, for both signed RO and assets, to be adhered to ensure successful and timely launch and delivery of the campaigns.
- Signed RO, containing the complete order / media plan is mandatory to take the campaign live.
