AD PLACEMENTS SUPPORTED:
- In-feed, PGI, Storypage Supplement
AD SPECIFICATIONS
Direct Campaigns:
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- Image sizes: 600x800 / 600x900 / 960x1708
- Image formats: PNG / JPEG / GIF
- File weight: <30MB for Static; <100KB for GIF
Programmatic Campaigns:
-
- Image sizes: 600x800 / 600x900 / 960x1708 (Publisher Hosted)
- Image formats: PNG / JPEG / GIF
- File weight: <100KB
Guidelines:
- Impression and Click trackers are supported
- 3rd party TAGS are accepted
- For iOS - GIF is supported only on versions on & above 9.2.1
- For iOS - 3rd party TAG is only supported on versions on & above 9.2.1
Terms & Conditions
Ad Formats (Reach & Frequency)
- Banner creation (Image/GIF/HTML) and translation costs are not included above (production lead time per asset is 5 days)
- Commitments cannot be given on CTR, VTR, C2V, SOV or any other delivery or performance metrics
- Every level of targeting will attract 20% premium over base rate
- Programmatic deals shall attract flat 20% premium irrespective of format
- HTMLisation of Ad Formats will attract a 50% premium on base rate
THIRD-PARTY TRACKING
- Billing will be on Dailyhunt reports only, in case of using 3rd party trackers
- Current accepted 3rd party trackers are MOAT, DCM, Sizmek, Nielsen DAR, AdForm, Singular, Appsflyer, branch.io, Lifesight & Near. Any new third party trackers could require an additional lead time, which would be communicated on a case by case basis.
Timelines, Deadlines and Go-live requirements
- All the creative assets should be as per Dailyhunt ad-specifications.
- Lead time of 2 working days, for both signed RO and assets, to be adhered to ensure successful and timely launch and delivery of the campaigns.
- Signed RO, containing the complete order / media plan is mandatory to take the campaign live.
